These Challenger Decks will only be available in Japan, and only in Japanese.
The decks are tailored for the Japanese market, probably because Magic is not as popular in Japan as other card games (Pokémon, Duel Masters, Yu-Gi-Oh!), and is much more expensive in comparison. The presence of top level Magic players from Japan means that there is interest, but the low market share means that people aren't buying and/or it isn't popular. These decks are meant to get people interested in Standard. It is speculated that the decks are loaded with expensive cards because they're fighting in a saturated market where players might not have the patience or knowledge to build a somewhat competitive deck.
This page was last edited on 23 November 2019, at 23:36.
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